brand strategy / employer branding / brand identity / website / brand video / Social Media
Three offices, a team of ten executives and challenges with hiring new people. We teamed up with Abin’s management team and employees to innovate and develop their brand identity.
In our brand strategy workshops, we delved into Abin's industry positioning, brand story, and personality. By drawing from diverse layers of the organization, we cultivated engagement, fostering the adoption of a new identity. Abin's employees, proud of their support for entrepreneurs in all situations, highlighted the values of companionship, sportsmanship, teamwork, and celebration as pillars for a solid foundation.
With the new positioning and identity, Abin successfully repositions itself in the market as more than just an accounting firm. Whether you are an entrepreneur or a (potential) employee, one thing is clear: it will be an unforgettable journey where you take the spotlight.
Connect with our head of strategy, Isabella, to brainstorm about your brand.
Neem contact op met Isabella, onze strategiegoeroe, om samen te brainstormen over je merk.